Predictability of Earnings

  • The Bottom Line: Predictable earnings are the bedrock of reliable business valuation, allowing investors to forecast a company's future with confidence and sleep well at night.
  • Key Takeaways:
  • What it is: A qualitative assessment of how consistently and reliably a company has generated and grown its profits over time, and how likely it is to continue doing so.
  • Why it matters: It separates durable, investment-grade businesses from speculative ventures, directly impacting the certainty of your intrinsic_value calculation and the size of the margin_of_safety you require.
  • How to use it: By analyzing at least a decade of financial history for stable trends and understanding the strength and durability of the company's economic_moat.

Imagine you're a farmer. You have two fields you can buy. The first field, “Old Reliable,” is located in a valley with its own spring-fed irrigation system. For the last 50 years, it has produced a consistent, slowly growing harvest of corn, year in and year out. There are no surprises. You know almost exactly how much corn you'll get next year, and the year after that. The second field, “Vegas Valley,” is on a dry plain. Its harvest depends entirely on erratic rainfall. Some years, freak storms result in a massive, record-breaking harvest. But most years, it's a drought, and you get almost nothing. The average harvest over 50 years might look decent, but the year-to-year reality is a complete gamble. Which field would you rather own for the long term? If you're a value investor, you choose Old Reliable every single time. That, in a nutshell, is the predictability of earnings. It’s not about finding the business with the most explosive potential growth, but about finding the one whose future performance is the most knowable. In investing, a company's “earnings” (or profits) are its harvest. Predictability of earnings is a measure of how much a company's financial performance resembles Old Reliable versus Vegas Valley. It’s a smooth, steadily rising line on a chart, not a wild, unpredictable rollercoaster. A company with predictable earnings, like a Coca-Cola or a Procter & Gamble, sells products or services that people buy consistently, in good times and bad. Their financial history isn't a story of booms and busts, but one of steady, incremental progress. This isn't a number you can find in a stock screener. It's a judgment you make after careful study. It's the confidence an investor has in their ability to roughly forecast a company's earnings power five, ten, and even twenty years into the future.

“The key to investing is not assessing how much an industry is going to affect society, or how much it will grow, but rather determining the competitive advantage of any given company and, above all, the durability of that advantage.” - Warren Buffett

Buffett's focus on “durability” is the very soul of earnings predictability. A durable competitive advantage is what creates that reliable, spring-fed stream of profits, year after year.

For a value investor, the concept of predictable earnings isn't just a “nice-to-have”; it is the foundation upon which the entire investment philosophy is built. It directly influences the three most important pillars of value investing: intrinsic value, margin of safety, and risk.

  • It Makes Intrinsic Value Calculation Possible: The primary task of a value investor is to calculate what a business is truly worth (intrinsic_value). The most common way to do this is to estimate all the cash the business will generate for its owners from now until judgment day and then discount that cash back to its present-day value. Now, ask yourself: how can you possibly estimate future cash flows for the “Vegas Valley” company? You can't. It's a guess, a speculation. Your valuation would have an error bar a mile wide. For the “Old Reliable” company, however, the future is much clearer. A history of stable growth allows you to make a much more reasonable and confident forecast. High predictability turns valuation from a wild guess into a reasoned estimate.
  • It Defines Your Margin of Safety: The margin of safety is the discount you demand between the price you pay and your estimate of intrinsic value. It's your protection against bad luck, errors in judgment, or an uncertain future. The more uncertain the future, the larger the margin of safety you need. If you are extremely confident in a company's future earnings (high predictability), you might be comfortable with a smaller margin of safety. If the earnings are highly unpredictable, you would need an enormous margin of safety to compensate for the risk that your forecast is completely wrong. By focusing on predictable businesses, you can invest with greater confidence and require a more reasonable, achievable margin of safety.
  • It Redefines Risk: The academic world defines risk as volatility—how much a stock price bounces around. A value investor defines risk as the permanent loss of capital. A stock that drops 50% and recovers is volatile; a company whose earnings power permanently collapses, causing its stock to drop 90% and stay there, is risky. Predictable earnings come from stable, durable businesses that are far less likely to suffer a permanent impairment of their earning power. They are, by their very nature, less risky from a business owner's perspective.
  • It is the Engine of Compounding: The true magic of long-term investing is compounding—the snowballing effect of reinvesting profits to generate even more profits. This magic only works with businesses that consistently generate profits to reinvest. Predictable, growing earnings are the fuel for the compounding machine. Erratic or non-existent earnings starve it of fuel and break the compounding cycle.

Assessing the predictability of a company's earnings is more art than science, but it's an art grounded in a disciplined, investigative process. It's a three-part investigation: looking back at the history, looking around at the present business, and looking ahead to its future.

The Method: A Three-Step Investigation

  1. Step 1: The Look Back (The Quantitative Story)

Your first stop is the company's financial statements. You need to look at at least 10 years of data to see how the business has performed through different economic cycles. A 3-year history is a snapshot; a 10-year history is a feature film.

  • Revenue and Earnings Per Share (EPS): Plot them on a graph. Are they trending consistently upward? Or are there sharp, unexplained drops and volatile swings? Look for a business that has grown its profits steadily, not one that had one great year followed by five bad ones.
  • Profit Margins (Gross and Net): Stable or expanding margins suggest the company has pricing power and a strong competitive position. Declining margins are a major red flag, indicating intense competition or rising costs.
  • Return on Equity (ROE) and Return on Invested Capital (ROIC): Look for consistently high returns (ideally above 15%). This shows that management is effectively deploying capital to generate profits. A company with a history of high ROIC and predictable earnings is a potential compounding machine.
  • Debt Levels: Predictable businesses rarely need to use excessive debt to fund their operations. Check the debt-to-equity ratio and ensure it's stable and manageable.
  1. Step 2: The Look Around (The Qualitative Reason)

The numbers tell you what happened. This step is about figuring out why it happened and if it can keep happening. This is where you analyze the company's economic_moat.

  • Identify the Moat: What protects the company from competitors? Is it a powerful brand (like Apple), a network effect (like Visa), high customer switching costs (like Microsoft), or a low-cost advantage (like Costco)? A business with no moat has no defense, and its profits are never safe.
  • Understand the Industry: Is the company in a stable, slow-changing industry (like candy or trash collection) or a dynamic, hyper-competitive one where the leader changes every few years (like many areas of high-tech)? Predictability is much easier to find in the former.
  • Assess Management Quality: Read the annual reports and shareholder letters. Does management talk candidly about mistakes? Do they focus on long-term value creation or short-term quarterly results? Rational, honest, and shareholder-friendly management is crucial for maintaining a predictable business.
  1. Step 3: The Look Ahead (The Future Durability)

Past performance is not enough. You must make a reasoned judgment about the future.

  • The Test of Time: Ask yourself: Is it highly likely that people will still be using this company's products or services in 10 or 20 years? Will the internet fundamentally change the demand for razors, beer, or chocolate? For some businesses, the answer is a confident “yes.” For others, it's a “who knows?” Stick to the “yes” pile. This is the core of your circle_of_competence.
  • Identify Major Threats: What could kill this business? Technological disruption? A change in regulations? A shift in consumer tastes? A predictable business should have few obvious existential threats on the horizon.

A truly predictable business scores high on all three tests: a clean historical record, a strong existing moat, and a durable future.

Let's compare two hypothetical companies to see predictability in action.

Metric Steady Soap Co. NextGen Drone Inc.
Business Sells basic bar soap, a consumer staple. Designs and sells high-tech consumer drones.
10-Year EPS History Smooth, consistent growth of 4-6% per year. No losing years. Wild swings: +300% one year, -80% the next. 5 profitable years, 5 losing years.
Economic Moat Strong brand loyalty built over 100 years. Dominant shelf space at major retailers. Weak. Technology changes rapidly. Relies on having the newest features, but competitors quickly catch up.
Future Outlook Highly likely people will still be using bar soap in 20 years. Low risk of technological disruption. Unknowable. Will drones be a niche hobby or a mass market? Will regulations change? Who will be the market leader in 5 years?
Predictability High Very Low

An investor analyzing these two companies comes to a clear conclusion. For Steady Soap Co., you can create a DCF model with a high degree of confidence. You can reasonably forecast 3-5% growth for the next decade, apply a discount rate, and arrive at a narrow range for its intrinsic_value. For NextGen Drone Inc., any attempt at a DCF would be pure fantasy. How can you possibly forecast earnings when the company's own survival is in question? A value investor sees Steady Soap Co. as an investment. NextGen Drone Inc. is a speculation. It might produce a spectacular return, or it might go to zero. The outcome is unknowable. The value investor happily ignores NextGen Drone and waits patiently for the opportunity to buy Steady Soap at a reasonable price.

  • Reduces Fundamental Risk: Focusing on predictability naturally filters out speculative, unproven, and financially weak companies. It guides you toward durable, high-quality businesses, dramatically lowering the risk of a permanent loss of capital.
  • Anchors Valuation: It provides a reliable foundation for valuation. Your estimate of intrinsic value is only as good as your earnings forecast, and predictability makes that forecast far more credible.
  • Promotes Long-Term Thinking: This framework forces you to think like a business owner, not a stock trader. You are concerned with the long-term health and profit-generating capacity of the enterprise, not the stock's next quarterly move.
  • Simplifies Investing: Warren Buffett famously advises investors to “look for one-foot hurdles to step over, not seven-foot hurdles to jump over.” Predictable businesses are the one-foot hurdles. They are easier to understand, analyze, and value, which helps you stay within your circle_of_competence.
  • The “Rear-View Mirror” Trap: The greatest danger is assuming the past will perfectly repeat itself. A once-stable business can be disrupted by new technology or a change in consumer behavior (e.g., Kodak and digital cameras, Blockbuster and streaming). Your analysis must always include a forward-looking assessment of potential threats.
  • Misinterpreting Cyclicality: Some high-quality businesses operate in cyclical industries (e.g., manufacturing, chemicals, homebuilding). Their earnings will rise and fall with the economic cycle. An unskilled investor might mistake this for unpredictability. A skilled investor understands that their earnings can be predictable throughout the cycle and uses the downturns to buy at attractive prices. Link to cyclical_stocks.
  • Overpaying for Quality: The market is not stupid. It recognizes the value of predictability and often rewards these “blue-chip” stocks with high valuations (e.g., a high P/E ratio). The challenge for a value investor is not just identifying these great businesses, but having the patience and discipline to buy them only when they are offered at a fair or cheap price.
  • Confusing “Boring” with “Bad”: Predictable businesses are often boring. They sell soap, soda, insurance, or paint. They don't make for exciting cocktail party conversation. Many investors, chasing the thrill of the “next big thing,” overlook these wonderfully profitable, wealth-creating enterprises.