Table of Contents

Variable Life

The 30-Second Summary

What is Variable Life? A Plain English Definition

Imagine you went to a car dealership and the salesperson offered you a brand-new vehicle. It looks impressive, but there's a catch. This car is also a boat and a small airplane. The salesperson calls it the “All-in-One Transport Solution.” It sounds revolutionary, but when you look closer, you realize it's not a very good car, a terrible boat, and a terrifyingly unsafe airplane. It's expensive, incredibly complex to operate, and the maintenance costs are astronomical. This is the perfect analogy for variable life insurance. It's a financial product that tries to be two things at once:

The “variable” part of its name is the key. Unlike other forms of permanent insurance where the cash value grows at a fixed or guaranteed rate, the value of a variable life policy is tied directly to the performance of these sub-accounts. If your chosen investments soar, your cash value and potentially your death benefit increase. But if the market tumbles, your cash value can plummet, potentially even to zero. You, the policyholder, bear all the investment risk. The insurance company simply provides the platform, and for this “privilege,” they charge a dizzying array of fees that act as a permanent headwind against your wealth-building efforts. It's a product sold on the promise of market returns within a tax-advantaged insurance wrapper, but it often fails to deliver on that promise due to its own weight and complexity.

“The investment business is a giant scam, generally speaking. Most people think they can find someone who can do it better. It's just not true.” - John C. Bogle, Founder of Vanguard 1)

Why It Matters to a Value Investor

For a disciplined value investor, variable life insurance is not just a suboptimal product; it represents the antithesis of a sound investment philosophy. It violates several of the most sacred principles championed by legends like Benjamin Graham and Warren Buffett.

Individually, these fees might seem small, but combined, they can easily create an annual drag of 2-3% or more on your investment. In a world where a low-cost index fund charges 0.05%, this fee difference is a recipe for massive underperformance over the long term.

In short, variable life takes two simple and important financial needs—protection and investment—and combines them into a single complex, expensive, and high-risk product that serves the interests of the insurance company far more than the investor.

How to Apply It in Practice

For a value investor, the most practical application of understanding variable life is learning how to deconstruct its sales pitch and implement a superior alternative. The process is not about finding the “best” variable life policy; it's about rejecting the entire category in favor of a more rational and effective approach.

The Method: Deconstruct and Separate

The core flaw of variable life is bundling. The solution is to unbundle. Address your financial needs separately, using the most efficient tool for each job. This is famously known as the “Buy Term and Invest the Difference” strategy.

  1. Step 1: Identify Your True Insurance Need.

The purpose of life insurance is to replace lost income for your dependents if you die prematurely. It is a tool for managing a specific financial risk, not an investment vehicle. Calculate how much coverage your family would need and for how long (e.g., until your children are financially independent and your mortgage is paid off).

  1. Step 2: Solve the Insurance Need with Term Life.

Buy a term_life_insurance policy. This is pure life insurance with no cash value or investment component. You pay a small premium for a large death benefit over a fixed term (e.g., 20 or 30 years). It is simple, transparent, and incredibly cost-effective.

  1. Step 3: Solve the Investment Need Independently.

Calculate the difference in premium between the expensive variable life policy you were offered and the cheap term policy you bought. This difference is your investable capital.

  1. Step 4: Invest the Difference with a Value-Oriented Mindset.

Invest this saved capital systematically into a separate, dedicated investment account. Your options include:

Interpreting the Result

By separating these two financial jobs, you gain immense advantages in clarity, cost, and control. The results speak for themselves.

Feature Variable Life Insurance Buy Term & Invest the Difference
Complexity Extremely high. Convoluted contracts, hidden fees, opaque structure. Very low. Two separate, simple products that are easy to understand.
Fees Very high (2-3%+ annually). Multiple layers of insurance and investment fees. Extremely low. Cheap term policy + low-cost index fund (e.g., 0.05% expense ratio).
Transparency Low. Difficult to track true performance and all-in costs. High. You see exactly what your insurance costs and how your investments are performing.
Investment Control Limited to the insurance company's menu of “sub-accounts,” which are often mediocre. Total control. You can invest in anything: index funds, individual stocks, bonds, etc.
Flexibility & Liquidity Poor. High surrender charges trap your money for years. Policy loans have interest. High. Your investment account is separate and fully liquid (subject to capital gains tax).
Risk You bear all market risk, plus the risk of the policy lapsing due to high internal costs. You bear market risk on your investments, but it's not tied to your insurance coverage.

The “Buy Term and Invest the Difference” strategy is superior on nearly every metric that matters to a long-term, value-oriented investor.

A Practical Example

Let's meet two 35-year-old professionals, “Complex Chris” and “Simple Susan.” Both have young families, earn a good income, and want to secure a $1,000,000 death benefit while investing for the future. They each have $12,000 per year ($1,000/month) to allocate. Complex Chris meets with an insurance salesperson and is sold on a Variable Life policy for his $12,000 annual budget.

Simple Susan reads a book on personal finance and decides to unbundle her strategy.

Let's assume the stock market returns an average of 8% annually for the next 20 years.

Metric Complex Chris (Variable Life) Simple Susan (Term + Index Fund)
Annual Investment $12,000 (into policy) $11,400 (into index fund)
Annual Fee Drag 2.50% 0.05%
Net Annual Return 8.0% - 2.5% = 5.5% 8.0% - 0.05% = 7.95%
Account Value after 20 Years $437,345 $537,798

The Result: After 20 years, Simple Susan has over $100,000 more than Complex Chris, despite investing slightly less capital each year. This staggering difference is due entirely to the corrosive effect of high fees. Susan's money was allowed to compound almost unimpeded, while Chris's wealth-building engine was constantly fighting against the friction of high insurance costs. Furthermore, if Susan needed access to her money, she could sell her shares, whereas Chris would face massive surrender charges to access his cash value. Susan's strategy is simpler, cheaper, more transparent, and ultimately, far more profitable.

Advantages and Limitations

While overwhelmingly disadvantageous for a value investor, it's intellectually honest to examine the arguments made in favor of variable life insurance and understand its profound weaknesses.

Strengths (The Sales Pitch)

Weaknesses & Common Pitfalls (The Reality for Value Investors)

1)
While not specifically about variable life, Bogle's crusade against high-fee, complex investment products perfectly captures the spirit of why a value investor should be wary of them.
2)
However, this is a feature of all life insurance, including cheap term policies, not a unique advantage of variable life.