====== Music Royalties ====== ===== The 30-Second Summary ===== * **The Bottom Line:** **Investing in music royalties is like owning a tiny, cash-producing tollbooth on the highway of sound, offering a stream of income every time a song is played, streamed, or used.** * **Key Takeaways:** * **What it is:** A legal right to receive payment for the use of a musical composition or sound recording, turning a creative work into a long-term financial asset. * **Why it matters:** It provides a source of predictable, long-term [[cash_flow]] that is often uncorrelated with the stock market, making it a powerful tool for [[diversification]]. * **How to use it:** A value investor analyzes a song catalog's historical earnings and future decay rate to determine its [[intrinsic_value]], seeking to buy these cash streams at a price that provides a significant [[margin_of_safety]]. ===== What are Music Royalties? A Plain English Definition ===== Imagine you own a small but very popular bridge. Every time a car crosses it, the driver pays you a small toll. It doesn't matter if the economy is booming or in a recession, if it's sunny or raining—as long as people need to get to the other side, you collect a toll. The traffic might fluctuate, but over time, it generates a steady, predictable stream of cash. **Music royalties are the financial equivalent of that tollbooth.** Instead of a physical bridge, the asset is a piece of intellectual property: a song. Every time that song is "used"—streamed on Spotify, played on the radio, featured in a Netflix show, performed live in a concert, or used in a TikTok video—it generates a small payment. That payment is a royalty. As an investor, you can buy the rights to collect those future payments. You aren't buying a stock that represents a piece of a company; you are buying the direct economic output of the creative work itself. There are several "lanes" on this musical highway, each generating a different type of royalty: * **Mechanical Royalties:** This is the toll for //reproducing// a song. Think of it as the payment for manufacturing a copy. In the old days, this meant pressing a vinyl record or a CD. Today, it primarily means a digital "copy" created when a user streams a song on-demand or downloads it. * **Performance Royalties:** This is the toll for //publicly performing// a song. It's the most common type. This includes radio and TV broadcasts, music played in bars and restaurants, live concert performances, and, crucially, online streaming services like Spotify and Apple Music. * **Synchronization (Sync) Royalties:** This is a special, often lucrative, toll paid to use a song in visual media. When a movie director wants to use a classic rock anthem for a dramatic scene or an ad agency wants a catchy jingle for a car commercial, they pay a sync fee. These are often one-time, lump-sum payments. * **Print Royalties:** This is a smaller lane on the highway, representing royalties from the sale of sheet music. For an investor, the most important thing to understand is that all these small streams of income from different sources combine to create a single river of cash flowing from a song or a catalog of songs. > //"An investment in knowledge pays the best interest." - Benjamin Graham. While he was talking about financial education, the principle applies perfectly to the due diligence required for an unconventional asset like music royalties.// ===== Why They Matter to a Value Investor ===== To a value investor, who prizes stability, predictability, and long-term value over short-term market fads, music royalties are not just an "alternative" asset; they represent a near-perfect embodiment of several core investment principles. **1. The Ultimate [[Economic_Moat]]: Copyright** Warren Buffett famously seeks businesses with a durable "economic moat" to protect them from competition. The economic moat for a song is government-enforced copyright law. For the life of the author plus 70 years ((In the US and many other regions.)), no one else can legally use that creation without paying the owner. A timeless song like "Yesterday" by The Beatles has an impenetrable competitive advantage that will last for decades. This legal protection ensures the longevity and durability of the cash flows. **2. Annuity-Like, Predictable Cash Flows** Value investors love businesses that gush cash. A catalog of established, evergreen songs behaves much like a high-quality bond or an annuity. People don't stop listening to their favorite songs because the Federal Reserve raised interest rates or corporate earnings were disappointing. This creates a revenue stream that is remarkably resilient to economic cycles. This stability makes it far easier to project future earnings and calculate an asset's [[intrinsic_value]]—a cornerstone of value investing. **3. A Natural Hedge Against Inflation** Unlike a traditional bond that pays a fixed coupon, music royalty streams have built-in inflation protection. The rates paid by streaming services, for example, can be renegotiated and tend to rise over time. As the overall price of goods and services (and entertainment) increases, the revenue generated by music often increases alongside it. This preserves the purchasing power of your investment returns. **4. True [[Diversification]]** Most investors believe they are diversified because they own stocks from different sectors. But when a major market downturn occurs, most stocks fall together. The performance of a song catalog, however, depends on cultural trends and listening habits, not corporate profit margins or GDP growth. The income from a Frank Sinatra Christmas album is completely uncorrelated to the performance of the S&P 500 in December. This non-correlation makes royalties an exceptionally powerful tool for building a genuinely resilient portfolio. **5. Focus on Tangible Value, Not Market Sentiment** The stock market is often a "voting machine" in the short term, driven by fear and greed. Music royalties are a "weighing machine." Their value is not based on market sentiment but on a sober calculation of their future earning power using a [[discounted_cash_flow]] analysis. This appeals directly to the value investor's mindset of ignoring market noise and focusing solely on the underlying value of the asset. ===== How to Apply It in Practice ===== You can't buy music royalties on the New York Stock Exchange next to shares of Coca-Cola. Investing requires a more specialized approach, either through publicly traded funds (like Hipgnosis Songs Fund or Round Hill Music Royalty Fund ((Before its acquisition in 2023.))), private funds, or online marketplaces that fractionalize ownership. Regardless of the vehicle, the analytical process remains the same. === The Method: Valuing a Royalty Stream === Valuing a music catalog is a classic [[discounted_cash_flow]] exercise. The goal is to determine what all the future cash flows are worth in today's money. - **Step 1: Analyze the Historical Earnings.** You need to look at the "Net Publisher Share" (NPS) or "Net Royalty Income" (NRI) for the last 3 to 5 years. This is the real cash the owner of the rights receives after all other parties have been paid. Is the income stable, growing, or declining? Is it concentrated in one song or diversified across many? - **Step 2: Determine the "Decay Rate".** This is the most crucial judgment call. The decay rate is the speed at which a song's popularity—and therefore its earnings—fades over time. * **High Decay:** A brand new pop song that went viral on TikTok might earn a huge amount in its first year, but its earnings could fall by 50-70% in year two and continue to drop sharply. * **Low Decay:** A classic holiday song or a rock anthem from the 1980s has likely already gone through its decay phase. Its earnings are now stable and may only decline by 1-5% per year, or even grow as new streaming markets open up. - **Step 3: Project Future Cash Flows.** Using the historical earnings as a baseline, you project the future income year by year, applying your estimated decay rate. For example, if a catalog earned $10,000 last year and you estimate a 5% annual decay, you'd project $9,500 for next year, $9,025 for the year after, and so on. - **Step 4: Choose a [[discount_rate|Discount Rate]].** The discount rate is the annual return you require to compensate you for the risk you're taking. A stable catalog of classics might warrant a lower discount rate (e.g., 8-10%), while a riskier catalog of new hits would demand a much higher one (e.g., 15-20%). This rate should also reflect your own [[opportunity_cost]]. - **Step 5: Calculate the Present Value.** You add up the present value of all your projected future cash flows. The sum is the estimated [[intrinsic_value]] of the catalog. The goal is to buy it for significantly less than this value—that's your [[margin_of_safety]]. === Interpreting the Result: The "Royalty Multiple" === In the industry, catalogs are often discussed in terms of a "multiple" of their recent earnings. For example, a catalog might be sold for "15x" its last twelve months' (LTM) earnings. This multiple is simply a shorthand way of talking about yield. > A multiple is the inverse of the initial rate of return (or yield). > **Yield = 1 / Multiple** So, a catalog bought at a 15x multiple has an initial undiscounted yield of 1 / 15 = **6.7%**. A catalog bought at a 10x multiple has an initial yield of 1 / 10 = **10%**. **A common mistake is to assume a lower multiple is always a better deal.** A value investor knows this is untrue. The //quality and durability// of the earnings are far more important than the initial price tag. A high multiple for a stable, low-decay catalog can be a much better value than a low multiple for a volatile, high-decay catalog. The multiple is just the starting point for a deeper analysis of value. ===== A Practical Example ===== Let's compare two hypothetical investment opportunities. ^ **Metric** ^ **Catalog A: "The Timeless Classics"** ^ **Catalog B: "The Streaming Sensations"** ^ | Description | A portfolio of 1970s and 80s rock and soul hits with enduring radio and film presence. | A portfolio of recent pop and hip-hop hits that went viral on streaming platforms. | | Last Year's Earnings (NRI) | $100,000 | $100,000 | | Earnings Trend | Stable, very predictable. | Peaked last year, now declining. | | Estimated Annual Decay Rate | 2% per year. | 30% per year. | | Asking Price | $1,800,000 | $900,000 | | **Asking Multiple** | **18x** ($1.8M / $100k) | **9x** ($900k / $100k) | | **Initial Yield** | **5.6%** (1 / 18) | **11.1%** (1 / 9) | A novice investor, focused only on price, would be immediately drawn to Catalog B. A 9x multiple and an 11% initial yield look far more attractive than an 18x multiple and a 5.6% yield. A value investor, however, digs deeper. * **Catalog B ("The Streaming Sensations"):** The high decay rate is a killer. The $100,000 of income is a mirage. Next year it might be $70,000, then $49,000, and so on. The high initial yield is compensation for the rapid erosion of the principal asset's earning power. It's more of a speculation on how slowly the songs will fade. * **Catalog A ("The Timeless Classics"):** The 18x multiple seems high, but it's attached to an extremely durable asset. The $100,000 of income is reliable. In five years, it will likely still be earning around $90,000. This is a true investment in a long-term, cash-producing asset. The price reflects its quality and predictability. The **conclusion for a value investor** is clear: Catalog A, despite its higher multiple, offers a much greater [[margin_of_safety]]. The risk of permanent capital loss is far lower because the cash flows are durable. Catalog B is a depreciating asset masquerading as a high-yield investment. This example perfectly illustrates the value investing principle of choosing a "wonderful business at a fair price over a fair business at a wonderful price." ===== Advantages and Limitations ===== ==== Strengths ==== * **Durable Cash Flows:** High-quality catalogs can generate income for decades, behaving like a long-term annuity with the potential for growth. * **Inflation Hedge:** Royalty payments are not fixed. They can grow with inflation and the adoption of new technologies, protecting real returns over time. * **Excellent Diversifier:** Performance is driven by cultural tastes, not economic cycles, providing a low correlation to traditional stock and bond portfolios. * **Based on Inherent Value:** The valuation process is an objective exercise in [[discounted_cash_flow]] analysis, appealing to investors who prefer fundamentals over market speculation. ==== Weaknesses & Common Pitfalls ==== * **Illiquidity:** Unlike a public stock, a royalty asset can't be sold with a single click. Selling can be a slow process, meaning your capital is tied up for the long term. * **Complexity and Opacity:** The music industry's payment structures are notoriously complex. Proper due diligence requires specialized expertise to verify the chain of title and audit royalty statements. * **Concentration Risk:** Many catalogs derive a large portion of their revenue from just one or two hit songs (the "80/20 rule"). If a hit song falls out of favor or gets caught in a scandal, the catalog's entire value can plummet. * **Technological Risk:** The way we consume music is constantly changing. While the shift from CDs to streaming was a boon for royalty owners, the next technological shift (e.g., AI-generated music, new licensing models) is unknown and could negatively impact future earnings. ===== Related Concepts ===== * [[intrinsic_value]] * [[discounted_cash_flow]] * [[economic_moat]] * [[margin_of_safety]] * [[alternative_investments]] * [[diversification]] * [[cash_flow]]